Every year, over 1,000 cows and heifers from the eight main dairy breeds come from a wide range of countries to parade in the ring. This internationally renowned competition is an open show, welcoming Swiss and European breeders.

SwissExpo is also an agro-technical exhibition aimed at industry professionals, as well as an agricultural platform open to the general public. It provides a link between city and country, breeders and the public, agricultural products and consumers: a great farming get-together in a friendly, festive atmosphere. Whether they are professionals or members of the public, visitors will enjoy a unique experience among the barns, in the presentation ring, as well as the numerous traditional restaurants and the regional produce market.